Insights
Your single source for the most relevant articles, podcasts, and events shaping the future of brand identity.

600,000 employees. One brand. How does that work?

Why Creative People Should Make as Many Mistakes as Early as Possible

Strichpunkt redefines itself: Why we are focusing on True Identity from now on

Why brands only come to life through their employees

From a traditional company to a completely new brand

Why many marketing departments are failing right now – and AI won’t save them